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Privacy policy

Privacy Policy
Revised: 06/05/2024

This Privacy Policy explains how Lightning Rod Parts Direct, LLC collects, uses, and discloses personal information about our customers, prospective customers, and visitors to our website at lightningrodparts.com.

Domains Redirecting to lightningrodparts.com

The following domains, along with any other forwarding domains owned or licensed by Lightning Rod Parts Direct, LLC, redirect to lightningrodparts.com:

Collection of Personal Information

Information collected directly from you:
We collect personal information you provide directly, such as when filling out forms, registering, setting up an account, contacting customer support, or completing a purchase. This includes your name, address, email, and phone number.

Information collected from your device:
We may automatically collect certain information from your device using cookies, web beacons, pixels, and similar technologies. Examples include your IP address, browser type, operating system, referring website, and interactions with the website. These tools enhance user experience and enable features like tracking shopping cart items.

Information collected from our partners:
We may gather information from third-party partners, including demographic details, shopping history, and geographic data, and combine it with the data we collect directly.

Use of Personal Information

We may use your information for the following purposes:

  • Providing products, services, and customer support.
  • Marketing our products and services via email or text messages, with your consent.
  • Enhancing website functionality and optimizing advertising efforts.
  • Sending abandoned cart reminders.
  • Ensuring website security and compliance with the law.
  • Any other disclosed purposes with your consent.

Disclosure of Personal Information

We may share your personal information with:

  • Service Providers: Assisting with payment processing, data hosting, analytics, marketing, and other services.
  • Shopify: To manage email marketing and text message communications. For details, see Shopify's policies at https://www.shopify.com/legal/.
  • Affiliates or Future Joint Ventures: As part of a potential partnership or business structure.
  • Corporate Transactions: In case of a sale, merger, acquisition, or bankruptcy.
  • Legal Compliance: To meet legal obligations, respond to lawful requests, or protect rights and safety.
  • Aggregated Data: Shared without restrictions.

Digital Advertising & Analytics

Our advertising partners may use cookies and similar technologies to collect information about your device and browsing activity. This data may be used for targeted ads. To opt-out of targeted advertising, visit www.aboutads.info.

Email and Text Message Communications

To unsubscribe from marketing emails, click the “Unsubscribe” link in any email. To stop receiving text messages, reply STOP, QUIT, CANCEL, OPT-OUT, or UNSUBSCRIBE to any message.

Updating Your Information

Account holders can review and update their contact information by logging into their account.

Changes to This Privacy Policy

We may update this policy at any time. Please review it regularly.

Contact Information

For questions, contact us at sales@lightningrodparts.com.

Mobile Messaging Terms and Conditions
Last Updated: 07/14/2023

Lightning Rod Parts Direct, LLC operates a mobile messaging program subject to the following terms:

  1. Program Description:
    Messages may include promotional offers, transactional updates, and abandoned cart reminders. Standard message and data rates may apply.

  2. User Opt-In:
    By providing your mobile phone number, you consent to receive messages from us, even if your number is listed on a “Do Not Call” registry. Participation is voluntary and not required for purchases.

  3. User Opt-Out:
    Reply STOP, QUIT, CANCEL, OPT-OUT, or UNSUBSCRIBE to stop receiving messages. Opt-out requests may take a short time to process.

  4. Disclaimer of Warranty and Liability:
    The Program is provided "as-is." We are not responsible for failed or delayed messages.

  5. Modifications:
    We reserve the right to modify or cancel the Program without notice.

SMS Policy
By providing your phone number to Lightning Rod Parts Direct, LLC, you consent to receive text messages. Message frequency will vary. Reply STOP to opt-out or HELP for support. Mobile data will not be shared with third parties for marketing purposes.